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Policy & Procurement Impact on Medical Devices
Healthcare clients via IQVIA partnership
Overview
Studies on the impact of volume-based procurement for high-value medical consumables.
The Challenge
The introduction of VBP policies created significant market uncertainty requiring analysis.
Our Approach
We studied the impact of VBP roll-outs on high-value medical consumables in the region.
Key Results
- Analysed industrial trends and market shifts
- Assessed implications for pricing and tender strategy
- Identified early signals for other markets
- Delivered strategic insights for medical device navigation